If the goals you set at the beginning of the year look like a distant memory, then read on. Setting goals and failing to achieve them is more damaging then not setting any goals at all. You do not want to train your brain to fail. You are actively setting up your life for failure when you get into a pattern of setting goals that you don’t achieve. If you’re having problems sticking to your plan, then scale down the goal and set quarterly goals so that you achieve small targets then continue to build on your success.
Intentions are great, but it is action that counts. You, your company and those around you deserve results. Elvis said it best, “A little less conversation, a little more action please.”
Here is the good news: it’s not too late! You can take action now and still attain your goals. I’m going to share the techniques that successful people are using to achieve their goals.
Here’s an example – I was recently training a group of 200 sales people. The sales team had a sales goal of hitting their sales target to win a trip to an unbelievable, spare-no-decadence trip to Cancun for awards and training.
In our session, I asked the people who had qualified to put up their hand. About 50 people in the room raised their hand. Then I asked them to raise their hand if they had a picture of the trip to Cancun in their work area – about 85% put their hand up. My next question was directed to the people who hadn’t qualified – had they placed a picture of Cancun in their work area? About 5% of that group put up their hand.
What is the lesson here? If you can get your mind committed to achieving your goal, then the likelihood of achieving your goal is significantly higher. You’ll find that this technique gets easier the more that you practice it – visualize yourself achieving your goal, and then take the actions that are required to achieve it.
A Canadian company, 1-800-GOT-JUNK?®, demonstrated the power of visualization perfectly. They had a big board hanging in their office which they call their painted picture. On this board, they placed pictures and words that represented goals that they wanted to achieve. The painted picture included getting an appearance on The Oprah Winfrey Show™, getting featured on TLC and having their logo appear on a Starbucks™ cup. They achieved each goal!
Don’t misunderstand me, simply thinking about change is not enough BUT it is a key component to achievement. You need to start by activating your brain. The next step is to place leverage on yourself. Let me repeat this because this part is critical: create leverage on yourself by visualizing what life will look like if you don’t achieve your goal. Make the option of not achieving your goal so painful to you that you commit to doing whatever it takes to accomplish your mission.
Let’s summarize this: the key components to success are to start by activating your brain to see your goal and then getting enough leverage on yourself so that failing to achieve your goal is not a option.
Many salespeople don’t hit their goals because they haven’t bought-in to the importance of the mission. In many cases, the goal was assigned to them and often the importance of achieving the goal is not explained. In this situation, they are trying to achieve someone else’s goal.
If your goals lack significance then they won’t inspire action. Daily visualization combined with a burning desire makes your goals feel more important and activates your brain to thinking about “how to achieve” instead of “if you can reach” your goal.
In the NFL, coaches are inspiring players by visualizing the achievement of a worthy, important goal. With my coaching clients, we also focus on worthy, important goals. I help clients dig deep to get overwhelming leverage on themselves – often they find a burning desire that they didn’t know they had! Then, we breakdown the achievement process into micro-goals. Each time my client attains a micro-goal they build momentum and with momentum, success and victory follows!
Success is good, but significance is better. Living a life that demonstrates your best efforts is what goal fulfillment is about. In the end, even the longest lived life is pretty short. When the last day comes, the important questions are, “Did I make a difference? How many people did I help? Did I do what I came here to accomplish?”
Stay focused on taking the steps that will give you and others the most extraordinary year ever! I keep myself accountable to my goals by working with a fitness coach and a business coach – even coaches need coaches! My philosophy is that if you’re not growing your dying. When finding a coaching find someone who continues to grow! If you’re serious about hitting your goals, we can help you!