What’s the first step toward building the proposed E-Zone in the main beachfront area in Daytona Beach? It starts with approval of the proposed E-Zone Master Plan by the Daytona Beach City Commission. That was the message Monday night from E-Zone consultant Todd Hill, of consulting firm AECom, at a joint meeting of Daytona Beach City Commissioners and Volusia County Council members.
Developers want to see a plan.
Daytona Beach Zone 1 Commissioner Edith Shelley echoed Hill’s message, in describing what she learned from meetings with developers at the Retail Real Estate Convention recently in Las Vegas. “[There were] several developers out there who do retail development and come into communities, and what they stressed over and over [was that to attract developers] you have to have a plan, you had to have a vision, they wanted high standards, they wanted sure standards…they said [show us] your vision, show us want you want, tell us where you want it…they want the code…they want to know what we want, [and they want to know] we have the courage to hold the next person to the same standards.”
Time to act is now.
Daytona Beach Mayor Glenn Ritchey added that the time to act on the E-Zone Master Plan is now. “We need to get this plan, or a plan, adopted…if we’re ever going to do something, if we’re ever going to realize our potential…we’ve got to take a stand, we’ve got to take a step…one benchmark [will help kick start the project]…maybe it’s the pier, maybe it’s a hotel, [but it will] really start the ball rolling. I think the time to act is now.”
Developers are showing interest in the area.
Volusia County Chair Frank Bruno noted that there is interest from many areas in the southeast in the E-Zone area. “The mayor and I have had meetings with folks from Jacksonville…and our managers [have had] meetings with folks from Jacksonville to Georgia to Alabama [who are] looking at [the E-Zone] areas. So I think the important thing is to build the confidence [of potential developers] , to get a plan approved that everybody can support, [so]…the private sector will be able to invest [in the area] and know what is going to come about. And there’s no better time than the present to do it….”
Click here to visit the City of Daytona Beach Redevelopment E-Zone web site, and see a copy of the E-Zone Plan.
Click here to visit the Volusia County Council web site.
You can contact this Examiner at firstname.lastname@example.org or at 386-492-7438.