The war is on between boxing promotions Golden Boy and Top Rank as both companies are vying for PPV dominance in 2011 as their ‘golden tickets’ are set to fight within 8 weeks of each other. In September, Floyd Mayweather Jr. will fight Victor Ortiz under the Golden Boy banner and in November, Top Rank’s Manny Pacquiao will fight against his rival Juan Manuel Marquez. Both promotions declare record PPV buys and worldwide promotional campaigns for their respective fights. On Thursday, Top Rank Prmoter made the following PPV declaration for PAcquiao vs. Marquez 3, according to BoxingScene.com: “It will be a great fight, and we expect 1.6 million homes on pay-per-view.”
As I documented yesterday, 1.6 million PPVs would be Pacquiao’s best performance ever in PPV buys. However, Floyd Mayweather Jr. still holds 1/2 of the #1 ranked PPV of all-time which was his 2007 battle against Oscar De La Hoya. Their fight drew 2.4 million PPV buys which eclipsed the previous top two spots which were held by Mike Tyson.
Manny Pacquiao nominated for 2011 ‘Best Fighter’ ESPY, But will he win
On Friday, GBP CEO Richard Schaefer declared that the promotional campaign for Mayweather Jr. vs. Victor Ortiz will be the largest campaign ever. HBO will broadcast the fight on their PPV platform and the MGM Grand Garden Arena was just announced as the home for this fight on September 17th.
The MGM Grand Garden will also be the home for Pacquiao vs. Marquez 3 on November 12th. Bob Arum and Top Rank Promotions plan on doing a world-wide tour starting in Manila, Philippines and ending in Mexico City, Mexico with stops in New York, London and L.A. all in between.
The rival promotions each believe that their top fight will be the largest draw in Boxing this year in terms of PPV buys, ticket sales, and live gate. Pacquiao earned over 1.3 million PPV buys for his May 7th fight against Shane Mosley. It fell just short of Mayweather Jr’s last fight on May 1, 2010 which was also against Mosley. Floyd and Shane sold over 1.4 million PPVs.
Floyd Mayweather Jr. is still the bigger PPV draw over Pacquiao, although the gap is now a small one. I don’t see his fight against Ortiz going past the 1.5 million PPV mark as Ortiz is not a big name, yet. Marquez is well known and his 3rd fight with Pacquiao could very well break the 1.5 million PPV mark as boxing fans are well aware of this historic rivalry. I give the slight edge to Pacquiao right now over Floyd for this PPV battle.
Sergio Martinez gets WBC title shot in March against Chavez-Manfredo winner
Thanks for reading..If you like this article, please click the subscribe button at the top of this page and get my articles sent directly to your email. Check out my latest articles in the suggested articles section below and follow on FaceBook.